Reviewing your business to understand which parts are performing well and which ones need some changes in approach is a good place to start. This will help you to identify resource requirements including:
SWOT and PESTLE analyses can be used to conduct a systematic and thorough evaluation of your business. The process gives you as the business owner/leader a greater awareness and understanding of the changes that may occur and the impact that these changes may have on your business.
While a SWOT analysis focuses on a company's internal strengths and weaknesses, a PESTLE analysis concentrates on the external factors. Using both methods together produce a comprehensive evaluation of a project.